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Marketing Tips You Can Use Right Now ...
Starting Direct Marketing -- Check List ...
Questions to ask before you try direct marketing:
- Have similar products been successfully sold by direct mail?
- Is the product readily available elsewhere?
- If it is, then why should people buy through the mail?
- What's the wholesale cost to you? (Direct mail is expensive. You need a higher mark-up than a store).
- Can I sell this better using the Internet?
- How much control do you have? There are no secretes in direct marketing. Unless you have a patent, copyright or exclusive sales contract, competitors will move right in.
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